Setting up PrintSent as a virtual printer for your Dealertrack DMS takes under 30 minutes. No software needs to be installed on any workstation, and your staff won't need any training. Here's the complete process.
What You'll Need
- The PrintSent device (shipped pre-configured)
- An ethernet cable (included)
- A power outlet near your network equipment
- Access to your Dealertrack DMS printer configuration
- A static IP address on your Dealertrack VPN-connected network
Step 1: Connect the Device to Your Network
The PrintSent device is a small network appliance that connects to your dealership's Dealertrack VPN-connected network. Plug the ethernet cable into the WAN port of the device and into a network switch or port on a network on your VPN with Dealertrack.
Connect the power cable. The device boots up in about 60 seconds. It can be placed in a server closet, on an IT shelf, under a desk — anywhere with network and power access.
Step 2: Assign a Static IP Address
Open a web browser and navigate to the device's setup page (the device receives a DHCP address by default). You'll need to enter the device access PIN to access the setup interface — this PIN is available within your printsent.com account under Devices. From the setup interface, configure a static IP address on your network.
Multiple printers from one device: PrintSent supports assigning multiple IP addresses to a single device. This allows you to create multiple virtual printers in Dealertrack, each with its own IP address, all pointing to the same physical PrintSent device. This is useful when different departments need separate printer configurations or document routing rules.
Step 3: Create a Printer in Dealertrack
In Dealertrack, create a new printer and point it to the static IP address you assigned to the PrintSent device. Dealertrack will detect the device as a Lexmark printer — because that's exactly what PrintSent emulates. The Lexmark printer protocol is what Dealertrack is built to work with, so no special drivers or configuration are needed.
If you set up multiple IP addresses in Step 2, create a separate printer in Dealertrack for each IP. Each printer can serve a different department or function.
Step 4: Run "Send Logos" from Dealertrack
This is the same "Send Logos" process you use when setting up any new printer in Dealertrack. It sends your dealership's logos and document templates to the printer. PrintSent receives these templates and uses them to generate accurate, branded PDFs for every document type.
After Send Logos completes, your document types appear automatically in the PrintSent dashboard, ready to configure for email routing.
Step 5: Configure Email Routing
Log into the PrintSent web dashboard and configure where each document type should be delivered. Common setups include:
- Repair Orders → service@yourdealership.com
- Purchase Orders → parts@yourdealership.com
- Statements of Account → office@yourdealership.com
- Invoices → accounting@yourdealership.com
Each document type can have multiple recipients. You can also create shared group inboxes per department, mirroring how departments share physical printers today.
That's It
Your staff prints from Dealertrack exactly like they always have. The only difference is that documents sent to the PrintSent printer arrive as branded PDFs in email instead of on paper. No training needed, no workflow changes, no software to install on any workstation.
For more details, visit the How It Works page or view pricing.