A recurring revenue stream hiding in your dealership clients
You already manage IT for dealerships running Dealertrack. PrintSent lets you add a paperless PDF-delivery offering to your stack and bill it monthly — recurring margin on every rooftop, not another one-time hardware sale. We run the platform; you keep the client and the spread.
Recurring revenue
Monthly margin
Recurring, not one-and-done
Most of what an MSP sells to a dealership is either project work or thin-margin hardware — valuable, but lumpy and hard to forecast. PrintSent is the opposite: a flat monthly service you resell at a wholesale-to-retail spread, on every Dealertrack company you support.
Because it replaces a daily paper workflow rather than adding a tool nobody asked for, it sticks. Once a dealership's forms flow as branded PDFs into a shared portal, going back to the printer-scanner-email cycle is unthinkable — so the revenue renews itself.
Partner margin
Up to 50%
wholesale-to-retail spread you set and keep
Per rooftop
Four-figure
recurring annual margin per Dealertrack company
Your effort
~30 min
one-time install; the platform runs itself after
Why this line of revenue works
Predictable, sticky, and light to operate — the three things that make a recurring service actually worth adding.
Predictable monthly margin
A flat wholesale rate per Dealertrack company means clean, forecastable MRR. Set your retail, keep the spread, and add any managed-service wrap on top.
Sticky by design
It replaces a workflow staff use all day. High switching cost means low churn — the revenue compounds as you add rooftops instead of leaking out the back.
Almost no overhead
PrintSent runs capture, conversion, delivery, and security. There are no print drivers to babysit and no servers to patch — margin without a support burden.
Grows with your book
Every new Dealertrack dealership you sign is another recurring line. One organization dashboard scales the whole portfolio without new sales cycles per seat.
Three steps to recurring margin
Bring a dealership
Pick a Dealertrack client and set your retail price. We onboard them at your wholesale rate.
We provision & ship
A pre-configured device arrives ready to install. We stand up the platform behind it.
You deploy & earn
Plug it in, add it to Dealertrack, run Send Logos. Your margin recurs every month.
What you bring to your dealers
“We extended your Dealertrack setup so every form lands as a branded PDF in a shared portal — view, email, or download, same workflow, no retraining. You save thousands a month on printing, and we manage the whole thing.”
Why it sells
- Recurring margin on every rooftop, month after month.
- Zero change to how dealership staff work — same Print button.
- We run the platform; you stay the trusted partner of record.
- Scales across your whole portfolio from one dashboard.
Partner questions
Let's talk about your dealership clients
Tell us how many Dealertrack rooftops you manage and we'll walk you through wholesale pricing and the program.